Improving Remote Team Culture With Communication Tools

By New Era Technology - 15 May, 2024
Collaboration & UC
4 Minutes Read

Embracing Remote Work: The New Norm in Business

The shift to remote work is rapidly becoming a permanent fixture in the business world. The pandemic expedited this transition, forcing companies to adapt to remote operations, a trend that continues to flourish. Traditional boardroom meetings have largely been replaced by online conferencing, with Microsoft Teams emerging as the leading platform for remote work. A study referenced by USA Today reveals that approximately 22 million Americans now work remotely, accounting for nearly 14% of the employed population.

While many employees miss the camaraderie of a physical office, advancements in remote communication and collaboration platforms have helped bridge the gap. Virtual video conferencing allows team members to see and hear each other, fostering seamless communication from their homes. The rise in popularity of digital workspace services like Microsoft Teams highlights the desire of remote workers to replicate the social and collaborative aspects of a traditional office.

Seeing and hearing colleagues through group video communication tools fosters a stronger connection than text-based interactions alone. This explains the widespread use of video communication tools and AV installations among remote teams.

However, maintaining a cohesive workplace culture with a remote workforce poses challenges. Savvy companies are leveraging digital communication tools to emulate the social benefits of in-person interactions. Leaders recognize that a strong team culture is vital for employee productivity.

The Impact of Remote Work on Team Culture


Remote work offers unparalleled flexibility, allowing team members to work from any location, whether at home or elsewhere. This eliminates commuting hassles, increases family time, and reduces fuel costs. Additionally, many employees are relocating from urban areas to rural settings, easing urban real estate pressures.

Enhanced Productivity and Engagement

Remote work significantly boosts productivity and engagement. Studies show that 81% of hybrid employees, 78% of fully remote employees, and 72% of on-site employees report high engagement levels. However, this productivity surge depends on the organization’s technological readiness.

Access to a Diverse Talent Pool

Remote work removes geographical barriers, expanding the potential talent pool worldwide. Recruitment can proceed without the costs associated with relocation, fostering a more diverse array of ideas, demographics, and skills. According to the Harvard Business Review, job applicants living more than five miles away are one-third less likely to receive callbacks for certain roles. Remote work mitigates location bias in recruitment, enhancing organisational diversity and tapping into a richer talent reservoir.

Increased Employee Retention

A strong remote work policy not only attracts new talent but also helps retain current employees. Surveys indicate that 74% of employees feel more loyal to companies offering remote work options. Gallup reports that 54% of employees would switch employers for more flexibility. Flexible work arrangements thus represent a cost-effective strategy to retain talent and boost morale.

Elevated Focus on Cybersecurity and Technology

The move to remote work shifts employees, devices, and data beyond traditional office boundaries, increasing cybersecurity risks. Businesses must prioritise cybersecurity to protect against potential threats and ensure safe and efficient technology use.

Reduced Overhead Costs

Organisations save significantly on real estate and office expenses with remote and hybrid work models requiring less office space. Costs for office supplies, utilities, and other overheads are also reduced. Before the pandemic, employers saved an average of $11,000 per employee working remotely for half the year, a figure that could potentially double to $22,000 for full-year remote workers.

Embrace the Future of Work

Remote work is shaping the future of the workforce. Is your business ready to adapt? Crossover offers solutions to streamline the recruitment of top remote talent, enhancing business efficiency and profitability.

With these advantages in mind, New Era Technology presents an ideal model for remote work options. For more information, contact us and explore our service offerings in Communication and Collaboration.

Author: New Era Technology

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New Era Technology's managed services, cloud, collaboration, data networking, security solutions help more than 20,000 worldwide customers adapt to a rapidly changing digital world, increase productivity and enhance learning experiences.


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